About

After spending several years in the motorsports industry, I realized, that while females were progressively getting more interested AND respected in the formerly known "man's world," the apparel side needed some help.  So I created Vixen Industries, to bridge that gap. Long story short, Vixen took on a life of it’s own, and quite frankly, I personally felt like we outgrew it.

 

came to life as a nod to MEN and WOMEN alike, that are a little rough around the edges, not afraid to take a chance, and always down for a good time.

 

While society says a brand should follow a certain niche, BUILT ROWDY is here to give the middle finger.

 

BUILT ROWDY to a little boy or girl riding sheep at the Rodeo is going to mean something different than someone who likes to push themselves at the gym. Or someone who simply enjoys doing burnouts and going fast.

 

It’s the fire inside us all, whatever that looks like to you.

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If you have followed my journey from day one, or are new to this crazy adventure, THANK YOU.  Thank you for all the love and support, and even to the A-holes that have ever doubted me.  In one way or another, it has shaped me into the person I am today.

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Get out there, kick ass, and don't take any shit.