About
We’re not here to blend in. We’re here to take up space, make noise, and burn the rulebook.
BUILT ROWDY is for the ones who live loud, run hot, and carry fire in their chest. We’re forged in grit, fueled by adrenaline, and unapologetically bold in everything we do.
We don’t care what your job is.
You could swing hammers, raise hell, raise babies, rip through dirt on a Sunday, or just refuse to live on mute.
Built Rowdy is not blue collar, white collar or any collar. It’s a mindset. If you’ve got calluses, attitude, and zero interest in fitting in, you’ve found your people.
Too many brands play it safe. Too many people tone themselves down to fit in.
And that’s just not us — or you.
We make gear that tells the world what you're about without saying a word.
The Story Behind the Fire
I’m Becky McDonough — best known for my 14 years in Monster Jam, where I made history as the first female crew chief before stepping behind the wheel myself. These days, I’m still deep in the monster truck world, turning wrenches for my husband’s truck, TITAN, chasing the dream - and a little one - while building a life that revolves around horsepower, heavy lifting, and hell-raising fun.
Built Rowdy started when I saw a major gap — especially in motorsports — for women’s apparel that actually matched our energy. Not sparkles and soft tones… I’m talking attitude, grit, and gear that could handle the ride.
What started as a fix for that gap turned into something bigger. Built Rowdy took on a life of its own — a movement for the misfits, the relentless, the ones who don’t flinch when life gets loud.
If you’re still reading this…
You’re probably one of us.
Not perfect. Not polished.
Just Built Rowdy.